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/solutions/fitness)
defining and expanding your workout communities
The Wellness Layers Platform Fitness Edition is specifically honed for integration with gyms, trainers and personal fitness plans.
This Edition has been customized for:
> Health clubs
> Fitness centers
> Training facilities
The Fitness Edition is specifically honed for health clubs and fitness centers to offer high social engagement and greater personal fitness goals management for members. The new architecture is designed to keep members on track with their fitness goals by integrating interconnected applications like personalized fitness and nutrition planners, dynamic plan suggestions from trainers, game dynamics, and actionable club specific information all in one place. This Edition also offers clubs and fitness centers a complete social engagement solution using a social network that has been specifically designed for clubs to achieve stronger retention, acquisition and conversion among existing and prospective members as well as grow personal training and other club services.
Keep your members on track with their fitness goals by establishing and celebrating the fitness mindset within your clubs. Support your members in succeeding by sharing success.
This Edition is provided via web and mobile and can be complemented with any of the features from the Me-We-Info Foundational Platform with the following additional features:
/solutions/fitness-edition-page) "Me" Layer
> Personal fitness and goals planner
> Personal fitness, nutrition, and diet plans based on
personal assessment and fitness center offerings and
suggestions
> Personal trainer plan (virtual or actual trainer)
> Personal progress reports and charts
> Personal fitness pages structured to share fitness,
health, and location experiences
> Rewards based on club’s referral programs, system use,
and reaching goals
"We" Layer
> Fitness focused social network with themes and
structure based on club’s brand
> Groups/teams based on location, interest, or class,
created by members or club
> Fitness discussion forums and chat rooms
> Polls and quizzes
> Featured testimonials and success stories (link with
personal pages)
> Personal trainer and staff pages
> Game dynamics and badges based on club’s rewards
program and site usage
Sample Customization
"Info" Layer
> Targeted distribution of club information (schedules), direct messaging, promotions, events, and articles
> Local (club) and global content management
> Reminders and alerts (optional connectivity with CRM)
> Newsletters
Integration
> Online and face-to-face member enrollment
> Services and member accounts
> Gym schedules and local events
> Referral and marketing programs
> Facebook and Twitter connectivity structured to promote new member acquisition
Advantages
> Private network for your members and trainers
> Create differentiator among market options
> Extend service offering
> Increase member enrollment
> Increase PT, making your trainers approachable
> Increase retention and customer lifetime value
> Increase site activity and engagement
> Increase traffic to the site via organic referrals and outward postings in Facebook, Twitter, etc.
> Leverage testimonials for marketing programs, product launches, and promotions
> Gain analytics information to better sell and further increase sales
> Up-sell and cross-sell additional products and services
Business case and demo available upon request
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